BARRON’S: ALIBABA IS NOW COMPETING WITH AMAZON ON ITS HOME TURF. WHOLESALE IS THE START.

Alibaba Group Holding wants to help American small businesses sell to the world. The launching point for its challenge to existing platforms such as Amazon.com? A former manufacturing neighborhood in Brooklyn.

Small-business owners gathered Tuesday in Industry City, a hip business park near the New York waterfront, to learn about Alibaba’s (ticker: BABA) U.S. expansion, and how it might help them. Their businesses range from manufacturing costumes and jewelry to publishing children’s books.

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