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Industry City is a 6 million-square-foot, 16 building redevelopment located in Brooklyn, New York. An urban campus comprised of 550+ businesses spanning tech, media, design, manufacturing, and more. AECOM, Conde Nast, The Brooklyn Nets, Buck Media, ?WhatIF!, and West Elm are some of the companies that make up the dynamic innovation ecosystem at Industry City.

Dubbed “the coolest artisans in Brooklyn” By Travel and Leisure Magazine, the ground floor is home to 65+ bars, eateries, and retail, spanning from small businesses to big-name brands. Industry City’s ownership, the same that developed NYC’s Chelsea Market and millions of square feet across the country, is hands-on with development, management, leasing, and events teams on-site.

Key Responsibilities

  • Pre-planning logistics and on-site management of events, ranging from small retreats, workshops, and off-sites to 400+ person conferences, holidays parties, and general events
  • First point of contact for all event inquiries to establish the baseline needs and relationship
  • Proactively seek out events and conferences, new clients, and other business development opportunities
  • Oversee and monitor rates and packages of competing venues to help set rack rates and offerings
  • Assist marketing senior staff in making recommendations to strategically position the IC events business.
  • Work in tandem with Senior Events Manager and others on team to execute all aspects of events and establish IC events procedures so that we provide a first-class experience
  • Manage events from start to finish – email communications, proposals walk-throughs, contract (legal + insurance), invoicing, budgeting, and through execution and follow up.
  • Responsible for keeping up to date with the latest in events venues in Brooklyn and Manhattan, along with best practices.
  • Responsible for monitoring client contractual requirements both from execution but also to marketing responsibilities
  • Develop and nurture client relationships in an effort to generate repeat business

 

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  • Conduct broker outreach and general canvassing to both brokers and C-suite executives
  • Present to and tour brokers and prospective tenants
  • Negotiate and draft letters of intent and leases in conjunction with Industry City’s legal team
  • Generate new leasing opportunities through business development with existing Industry City tenants
  • Coordinate with other departments (e.g. Development, Design, Operations, Property Management) to ensure prompt space delivery, seamless move-in for new tenants, and effective roll-out of new product
  • Manage scheduled roll of existing tenants
  • Meet annual net absorption targets
  • Assist both internal and external marketing teams on lease marketing initiatives, including digital marketing, flyer distribution, general lease collateral, and CoStar and Loopnet content
  • Oversee and drive various leasing related projects and initiatives
  • Participate in Industry City events, which may include weekends and evenings
  • Collaborate with Asset Management on production of leasing related reports and analyses
  • Participate in Brooklyn, Manhattan, and Queens industry events

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Key Responsibilities

  • Identify suitable space options for prospective tenants.
  • Present to and tour prospective tenants through Industry City’s Creative Workshop spaces.
  • Negotiate and draft letters of intent and lease documents in conjunction with Industry City’s legal team.
  • Track inquiries, currently available spaces, near term availabilities, lease expirations and conversion rates.
  • Maintain relationships with current tenants to encourage collaborations and future expansions.
  • Coordinate with other departments (e.g. Development, Design, Operations, Property Management) to ensure prompt space delivery, seamless move-in for new tenants, and effective roll-out of new product.
  • Meet annual net absorption targets.
  • Manage and mentor leasing coordinators & associates to perform tasks and facilitate greater productivity within the group.
  • Report to partners on deal economics and overall portfolio performance.
  • Collect market data on competing product.
  • Participate in Industry City events, which may include weekends and evenings.

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Key Responsibilities

 Events + Site Activation

  • Assist with site activation plans by researching, tracking upcoming cultural/trend moments, and developing onsite experiences for the public to drive traffic to the Industry City campus.
  • Assist with outreach to event programs, planners, producers to build a rolodex of event professionals for future programing.
  • Conduct research and outreach to contacts, vendors, partners, and brands for various activation initiatives
  • Learn how to develop and maintain effective relationships with our Industry City businesses, partners, vendors, industry leaders, and community
  • Manage budgets, credit cards, and tracking for all marketing teams.

Digital + Creative

  • Work alongside the team to concept, plan, develop and post content across all organic social channels
  • Track social media metrics and engage with audience on organic social channels
  • Assist in producing all internal and external email campaigns through Mailchimp
  • Monitor and research industry trends, competitive landscape, and social media trends to inform and inspire the development of new digital content + strategy
  • Collaborate across teams to keep all assets up-to-date (e.g. IC App, Calendar, Website, Eventbrite, etc.)

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